I think the advertising people may have thought that the myth of the mom (that all mothers are caring, nurturing, supportive, sacrificing for their families) would be thought of by viewers. That the only thing this mythical mom figure would go this crazy for is skittles. Therefore if skittles can cause a mother to break this 'universal truth' they must be awfully good. That's what I think they might be thinking. Who knows tho lol.
For me tho, that is my mom. She sacrificed her children for her own gain. Knowing and never caring that she did so. So, for me, not a funny ad.
Portia, you're right about the sexual overtones, I didn't notice at first but that is downright disturbing.
Ugh, Worn